HomeWise
Our flagship platform: AI helping Singapore caregivers find the right elderly home-safety products, check subsidies, and get plain-language advice — free, in four languages.
Visit homewise.sgThe Project
Caring for an ageing parent means a hundred decisions nobody prepares you for: which grab bar is safe, which seller ships from Singapore, what subsidies exist, and how to understand it all in your own language.
The Challenge: Product information is scattered across marketplaces, quality is inconsistent, overseas sellers add risk, and subsidy schemes are hard to understand. Caregivers burn days researching what should take minutes.
Our Solution: HomeWise — an AI platform with a curated catalogue of elderly-appropriate, Singapore-shipped products, an AI Advisor for plain-language guidance, and a subsidy calculator that explains what support families may qualify for. Built from caregiver interviews, in service of safe, independent ageing in place.
What We Built
AI Advisor
Plain-language guidance for care decisions:
- Product recommendations matched to real needs
- Subsidy eligibility explained simply
- Answers in English, 中文, Melayu, தமிழ்
- Free to use, no sign-up required
Curated Product Catalogue
Every product screened before it's listed:
- Elderly-appropriate products only
- Singapore-shipped sellers only
- Rating and sales thresholds enforced
- Compared across six marketplaces
Subsidy Calculator
Government support, translated into plain language:
- Eligibility checks in minutes
- Guidance before families spend out of pocket
- OT visit preparation support
Built With Caregivers
Grounded in real caregiver research:
- Developed from caregiver interviews
- Part of the SUSS Venture Builder programme
- Caregiver workshops in preparation
The Live Platform
HomeWise live at homewise.sg — helping Singapore caregivers make care decisions in minutes, not days.
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